Proud.: Holland Financial Centre.

By Victor Alling | Production Director Photography

Proud. is a promotion glossy for the City of Amsterdam and their international business relations.This first Government magazine, published since 2007, is only b. to b. related and not for sale. An important platform and promotion tool for the Amsterdam business market with foreign industries, international investors, entrepeneurs, visionairs and the creative industry of Amsterdam. 'Proud-moments' highlights some of our projects we have produced with Amsterdam Inbusiness, Amsterdam Partners and Peggy Stein.

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19.11.12

Holland Financial Centre.

Interview with Mrs. Akkie Lansberg - Managing Director

and Mr. Dirk Schoenmaker -Professor of Finance, Banking & Insurance

Photo: Rahi Rezvani by A-A-P | Victor Alling

Text: Hans Kops

Published in 2009

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THE ERSTWHILE BANK OF AMSTERDAM, LOCATED ACROSS FROM THE BEURSPLEIN SQUARE,

SERVED AS AN EXCHANGE WHERE EVERY TYPE OF COINAGE COULD BE TRADED FOR BANK MONEY. THIS FORMED THE BLUEPRINT FOR TODAY'S CENTRAL BANKS AND THEIR ROLE IN FACILITATING INTERNATIONAL TRADE AND ENSURING MONETARY STABILITY.